Advertising framework
EMB advertising must comply with the 'Reglamento para la autorización y control sanitario de la publicidad de productos de interés sanitario' in force (Decreto N° 36868-S, cited on the Ministry's advertising trámite page). Per that official trámite page, prior Ministry review/approval applies only to advertising of prescription-only medicines and foods covered by Ley 7430 (breast-milk substitutes) — not to EMB advertising generally. Advertising products without registration is a minor infraction; advertising uses differing from the registered ones, misleading advertising, creating false expectations, and promoting professional-use EMB to the general public are grave infractions.
- EMB advertising prohibitions apply regardless of prior-approval requirement; professional-use products may not be offered to the general public (numeral 7.3 RTCR 505:2022).
Effective from 2023-09-09
Trámite page (res-cr-publicidad) quotes: prior review covers 'la de medicamentos de venta bajo receta médica y los alimentos cubiertos por la Ley 7430'.

